After glorious success of GB in the apparel industry, Giorgio Bruni turned his attention to the new field - China. GB After more than a year of research on the Chinese market and in-depth engagement with Zhejiang Gehong Garments Co., Ltd., both parties established a long-term strategy with Zhejiang Gehong in 2009 on the consistent vision of the GB brand in the Chinese market. Alliance, the GB costumes to share to everyone in China like the classic fashion boutique men, so fashion within reach. Zhejiang Grid Hong GB brand in mainland China, Taiwan, Hong Kong, Macao and other Greater China only operating agencies. After the baptism and test of the financial crisis, the future is undoubtedly the most concerned topic. The new decade, after the precipitation of the brand will be the new development of the main body; in the new decade, more powerful brands will certainly have more voice. Global economy from the doldrums to wake up after the process, this moment Zhejiang Ge Hong clothing company will spend 1 billion in the Chinese market operation GB brand. Grid is a brand operating company formed by seven investors with a sense of social responsibility and brand mission. They now own a large number of industries, but they are not afraid to take advantage of the meager and low-key CM centimeter social positioning. The goal. They are deeply aware that the future marketing is brand war, the length of the competition between brands, the business community and investors will recognize the brand is the company's most valuable asset, the market has more than anything else, the only way to have the market Is to have the advantage of the market brand, the advantage of the brand has accumulated more energy, but also enhance the development of rationality.
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