Fila Fila 2012 summer new Shin Kong world new image store FILA Fila 2012 summer nautical series released

FILA, a century-old lifestyle brand from Italy, launched its latest summer sailing series at Shin Kong Place, an international high-end department store flagship store. Mr. Yao Weixiong, President of FILA China, Mr Liang Jian, Chief Clothing Designer of FILA China, and Mr. Gan Tianxin, Deputy General Manager of Shin Kong Place, attended the live event of the day and accompanied the guests on the carefully crafted FILA cruise ship as if in the sea. Set sail and feel the surprise and energy in the sunshine beach.

Fila Fila 2012 summer new Shineland new image store FILA Fila 2012 summer nautical series released

Fila Fila 2012 Summer New Style

FILA, a century-old lifestyle brand from Italy, launched the new summer sailing series at Shin Kong Place, an international high-end department store flagship store. Mr. Yao Weixiong, President of FILA China, Mr Liang Jian, Chief Clothing Designer of FILA China, and Mr. Gan Tianxin, Deputy General Manager of Shin Kong Place, attended the live event of the day and accompanied the guests on the carefully crafted FILA cruise ship as if in the sea. Set sail and feel the surprise and energy in the sunshine beach.

The arrangement of the FILA2012 summer sailing series launch event can be said to be a perfect combination of classic and stylish, carefully designed the appearance of the cruise ship, creating a coastline stage style, in the four floors of Shin Kong Place, creating a dynamic stage. FILA executives and the senior executives of Shin Kong have launched the Costa Marina, marking the start of a new FILA fashion sailing journey. Here, FILA invited every guest to the cruise to enjoy the FILA2012 summer sailing series. The models performed on the cruise platform and the guests indulged in the dynamic world that FILA cherished.

The FILA 2012 summer design was inspired by the Costa Marina, a luxury cruise ship anchored on the beautiful Italian coast. The "MARE" of the "ocean" and the name "Costa Marina" of the luxury cruise ship are patterned elements, combining the design elements of the navigational spirit. Consumers feel like they are on the beautiful Italian coast and travel on the Costa Marina. In the airy sailing and sailing resorts, the cruise ships and the sky and the sea complement each other. The classic mix of blue and white colors brings the visual effects of voyagers who like to sway the sea and the sky. Recreating the classics adds elegance and sophistication. In terms of material selection, 2012 summer clothing is specially selected for PIMA cotton with low yield, good toughness and good fineness, as well as FILA representative fabric Lycra and breathable ultra-lightweight fabric 15D nylon, these high-quality stretch fabrics, high ventilation Easy to perspiration; unique and clean printing and dyeing effects and self-cultivation design highlight FILA's outstanding material quality. Obviously, in the summer of 2012, FILA sailed with a dream of passion and vitality.


Fila Fila 2012 summer new Shineland new image store FILA Fila 2012 summer nautical series released

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