Let customers fall in love with your seventh act!

Illustration: 6. Don't be self-righteous in front of customers.

Many customers have little knowledge of life insurance, and sometimes they ask very naive questions. At this time, please ask the salesman not to be self-righteous, thinking that he understands everything and treats the customer as an idiot. Many customers don't like the kind of salesman who feels very smart and who is very smart. If the customer is really wrong, clever, let him know that other people are often making the same mistakes, he is just making mistakes that most people are likely to make.

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