6T6 brand apparel is designed with a focus on fashion, individuality, and the "mix and match" concept. It emphasizes the unique personality of its consumers, offering styles that align with global fashion trends to satisfy the desire for international aesthetics. The target consumer base primarily consists of women aged 25 to 38, but it also extends to those between 20 and 45 years old. These are modern urban women who value style, taste, and a certain level of sophistication. They often have small achievements, a stable social status, and a solid financial foundation.
The brand follows a strategy of high quality at an excellent price. Its products are positioned in the mid-to-high range, with pricing set reasonably to appeal to middle- and high-income groups. This approach ensures a win-win situation for customers, franchisees, and the company itself.
There are two franchise models available:
**1. Exchangeable Franchise Model**
- **Joining Terms:**
- A performance bond of 10,000 yuan (non-refundable upon expiration).
- Supply at a 3.4% discount off the national unified retail price.
- Full product replacement allowed with no seasonal restrictions.
- Customers can choose their own items, with 50% replacement allowed and no time limits.
- Minimum initial purchase of 15,000 yuan.
- Minimum monthly purchase of 2,000 yuan.
**2. Non-Exchangeable Franchise Model**
- **Joining Terms:**
- A performance bond of 2,000 yuan (non-refundable upon expiration).
- Supply at a 2.6 times the national unified retail price.
- Customers can select their own goods, but no replacements are allowed.
- In case of quality issues, clothing can be exchanged.
- Minimum initial purchase of 15,000 yuan.
- Minimum monthly purchase of 2,000 yuan.
This flexible franchise structure allows different types of entrepreneurs to join and grow with the brand while maintaining the quality and image of 6T6. Whether you're looking for a more flexible model or a more committed partnership, there's an option tailored to your needs.
Jiangyin Boloni Clothing Co,.Ltd. , https://www.boloni-clothing.com