A few days ago, the "Hyatt Fashion" as the theme of the Group in spring and summer 2010 new conference was held in Xiamen, at the meeting, Hong Chi, chairman of Chi Group announced the 2010 Chi Group, the future development strategy. It is understood that under the guidance of the core concept of "China's heart, China's situation, and China's founding", QHL Group upholds its grand strategic goal of "establishing Chinese fashion, building first-class enterprises and creating world famous brand", and comprehensively expands the series of products Open up domestic high-end apparel consumer market, and then enter the international market. To this end, the license plate will spend nearly yuan to build the industry value chain, create a management platform to enhance the brand system, cultivate talent echelon, in order to improve the enterprise's product innovation ability, create product personality and enhance product competitiveness. Hongzhao Zhuang believes that under the background of national rejuvenation and the rise of great powers, the Chinese menswear industry, which has long been dominated by fashion and is dominated by the world, is destined to usher in a change that is based on the national culture. It is understood that the license plate will target the oriental men, especially Chinese men's body, boldly in the version of the reform, focusing on self-cultivation and fit of clothing, the traditional fashion elements and modern fashion combine to fine build for the Chinese man body beauty Clothing, for the Chinese men's industry to establish category standards.